THE BUSINESS NEED
Start with the work.
A guest is deciding how a place will feel, how it fits their plans and what happens after they show interest. The host needs that interest to connect with applications, bookings and day-to-day operations.
Hospitality, bookings & funnels
Let the guest experience begin before the arrival.
A website and connected guest journey for a hosted living experience in Morocco, bringing remote work, local activities and a small community together.
THE BUSINESS NEED
A guest is deciding how a place will feel, how it fits their plans and what happens after they show interest. The host needs that interest to connect with applications, bookings and day-to-day operations.
MY APPROACH
My work connects the website with guest booking workflows, automations and funnels. The aim is a clear path from discovering the house to a useful application and the communication around a stay.
HOW THE WORK CONNECTS
INSIDE THE PROJECT
Present the house through the living experience, remote work, local activities and community.
Connect the offer with a direct route into an application or enquiry.
Keep interest and booking activity connected to the host's view of the work.
Connect booking communication and follow-up with the guest journey.
Guide interest into a useful conversation about a stay.
Link the experience the guest sees with the work the host needs to organise behind it.
AUTOMATION & HUMAN JUDGEMENT
The surrounding system supports a personal hosted experience. Communication and booking workflows keep the guest's context connected, so the host can organise the stay and continue the conversation.
PROJECT SCOPE
The project brings hospitality positioning, the website and operational workflows together. It focuses on the route from interest to a stay and the communication that supports it.